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24 March 2022

JRC/Alphatron Marine Iberia expands network in Africa

Communiqués de presse

Since 1 January 2021, our JRC/Alphatron Marine Iberia office has the responsibility for the sales of equipment, spares, training, certificates, technical support, warranties, CoC, and overviewing the trade networks' performance in the African market. From 2020 to 2021, our African partners have doubled their turnover.

We could not have achieved this incredible increase without the excellent relationship with our loyal JRC distributors, who are representing the quality and know-how that JRC as a world-renowned brand stands for.

Looking forward, JRC/Alphatron Marine Iberia wants to ensure local communities can rely on the expertise of our trusted brand anywhere in the world. Besides complying with the increased request for service to existing equipment, we also aim to introduce JRC/Alphatron Marine brands in new projects, shipowners, shipyards and government tenders. To fulfill the demand and our future vision, JRC/Alphatron Marine Iberia intends to dynamize the African market by visiting existing and potential local customers and appointing new partners when and where needed.

Case-to-case, the market situation and potential new partner will be carefully studied, considering all implications, with the aim of determining a new partner's eligibility for being selected as a JRC distributor. A high standard of criteria will be maintained, meaning purchase performance is of the same importance as technical quality performance. So far 4 new companies have been appointed in Africa in the last 12 months: Sarl Noramas in Algeria, Master Systems in Ghana, Mackay South Africa and Radio Marine Morocco. New arrivals have demonstrated a clear commitment to JRC/Alphatron Marine Iberia with firm orders.

For more information, please contact:

Photo: Mackay South Africa visit to Madrid on 8.02.22 for agreement's signature


JRC Alphatron Marine Iberia
Calle de los Manzanos 34
28703 Madrid

T +34 674 117 132 |

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